Below you will find a list of tools which will help you in your online marketing, here at funnel learn we specialise in helping Shopify Stores / Drop Shippers / Amazon FBA Websites and Affiliate Marketers reach their online goals by teaching them the importance of having a Sales Funnel as the basis of their marketing plan.
We have listed everything you would need to run your Shopify store or website, in ascending order feel free to scroll down and get familiar with some of the tools essential for a successful campaign in internet marketing.
Online Marketing Tools
This is one of the most powerful opt-in services, Aweber allows you to capture email addresses of visitors coming to your website, you are then able to send automated email broadcasts to your new subscribers. With Aweber, you can design the email capture page (opt-in form) and integrate to your website using a widget plugin if you are with WordPress / Shopify.
One of the first things required to build an Amazon FBA website or Shopify Store is a domain name, Shopify allows you to pick one automatically when you register for an account at $13.00 however it is best to get into the habit of choosing one yourself, as you may find that you can get the name at a lower price in some cases at $0.99 per name. GoDaddy allows you a wide selection of domain names to choose from.
Ranked top two of best web hosting providers, HostGator allows you to host your chosen domain name. You are also able to upload your website’s content into the HostGator server where you can create sub-domain names which can be used to cloak social media links or any other link i.e. (facebook.funnellearn.com)
If you intend to upload PDF documents such as eBooks, you can also do this easily by uploading it in the file manager directory (on HostGator) ‘key rule’ to remember is that the PDF documents name is case sensitive so name the file accordingly. Once uploaded your eBooks name would redirect to for example;
(.pdf is added automatically)
If HostGator is the back-end of your website then WordPress is the front-end. With WordPress you are able to create the look of your website, this tool allows you to choose a Theme and customize it, you can also upload content to pages and write blog posts.
Platforms such as Shopify, Click Funnels and Aweber are easily integrated to WordPress.
Best ranked Online Marketplace for out-sourcing tasks that you may be struggling with. On Fiver you can out-source the design aspects of website creation, from choosing a Logo to the way that you want the site to look. You can also have people create the content for the pages such as video, written content and Theme design as well as any other thing you can think of.
Amazing Selling Machine is the top best-selling training course for Amazon FBA / Shopify Stores. It specifically teaches you how to build a brand through private labelling products by listing them on the Amazon.com website (the key to Amazon FBA & Shopify) is ‘building a brand’
If you are starting out in Shopify or Amazon FBA we highly recommend that you get educated. The first 6 Lessons of this course are Free.
Live or pre-programmed webinars for your course or information product, WebinaJam gives you a platform to get your message to the world.
Stream to Facebook Live, YouTube live and private chat with secure webinar rooms password encrypted. Communicate with your new clients and customers pre and post webinar with built in Autoresponder integration.
Ever wonder why your website is not converting as it should? It’s most likely down to that you have not fully optimized your sales funnel, capturing the customer’s email is the first step, what happens after that is all down to a fully functioning sales process.
What is a Sales Funnel?
”A sales funnel is a step by step process that you take your customers through when they first land on your website. The aim is to provide as much value as possible – ultimately resulting in a sale”.
Why do I need a sales funnel?
In order to maximize sales on your website, it is essential that you have a sales process in place, without a good sales process in place, you are not in control of the customer experience.
In other words, the traffic coming to your website is not being taken through the value ladder.
It is your job as the business owner to describe your product or service in full detail. You have to offer value at the low end to a point where the customer feels comfortable with value at the high end (this is what we call ‘’The Value Ladder’’).
The Value Ladder
Before you can start working on any sales funnel, one of the first things you need to have is a ”Value Ladder” Fig 22. is an example of a value ladder for a dentist.
On the left-hand axis we have value, and on the bottom axis, we show the price. On the top right-hand corner of the graph you can see the big dollar sign ($), this is where you want to take your customers. This is where you can provide them with the most value – and also charge them the most.
Your website, therefore, needs to be structured in this way, where the customer ascends through your sales funnel, whilst getting the most value, meaning you are in control of the customer experience.
Fig 23 A funnel moves people through the sales process. They enter as prospective customers (traffic), and your job is to convert as many as possible into repeat customers by selling to them at the front, middle and backend of your funnel.
A USA Today & Amazon Best-Selling Book - Over 92,298 Copies Sold!
If you would like to find out more about value ladders and sales funnels, we highly recommend reading ”DotCom Secrets” – by Russel Brunson. The book teaches you how to get more traffic to your website and increase conversions.
”Russel Brunson has spent over a decade successfully starting and scaling companies online. This book takes the best of what he has discovered from over 1,000 unique split tests, hundreds of millions of visitors and broken it down into a simple process that any business can use to improve their traffic, conversions and sales online.”- Tony Robbins
DotCom Secrets is a shortcut!
How do I build a Sales Funnel?
”The simplest way to build a Sales funnel is to use software which will automate most of the work for you”.
Commonly people will use sites such as Lead Pages, however, with Lead Pages you are limited to what you can do, as you still need to incorporate the other tools needed to fully optimise your sales process.
For example: Autoresponders, payment processing, opt-in forms and hosting.
This is not an issue if you are well versed technically or have the budget to outsource the work. For most of us starting out this would not work, so really, we would need something that incorporates everything into one tool.
(this is where Click Funnels comes in)
”Click Funnels is an online tool specifically designed for the creation of sales funnels”.
With click funnels you don’t even need a website to sell your product or service
You simply connect your domain name to the online based platform and start generating pages!
All the hard work is done for you, choose your own pre-packaged funnel templates and start making sales!
The integrated smart shop cart with one click upsells allows you to covert faster to maximise profits!
All in one dashboard makes it easier to track the performance of your selected campaign
”Get rid of your coder – everything is built in”
”Replace your designers have pages built in minutes”
Save time and money do what you do best – Running your Business!
Create your own affiliate program have other people promote your product and services
‘’ Generate leads, make Sales – one click upsells – Webinars and more!”
Shopify Integration – convert more shopping carts and build your brand!
“Click Funnels Gives You Everything You Need”
”All your marketing tools in one place – Join the Funnel Hacker Community”
I’ve been building out my new funnel inside of ClickFunnels, and after doing it, the idea of using anything else is daunting to me. I would have had to have membership software, landing pages, order forms and then still figure out how to tie them all together. I’ll never have to go through that again because of ClickFunnels! – Liz Benny
This is what we have been waiting for, this is the culmination of a lot of hard work, ”most people do the two comma club by themselves” but we do it with a team we love Clickfunnels we love everything it brings. – Fundwise Capital
For the last couple of months my team and I have been testing the Clickfunnels Platform, I’m here to give it my absolute highest recommendation, anybody who has any desire to sell anything to anyone for any reason anywhere! In my opinion online should be using this platform – Ken Foody
I have been fortunate to work on orchestrate and engineer some of the most profitable marketing funnels that are online today! I met Russell Brunson about six- seven years ago and I immediately become a student to his marketing methods, I truly believe what Russell and his team have done with this application is a game changer for online marketers. – Todd Brown
ClickFunnels Came Out Of Nowhere- They took the market by storm, just like Apple did when they launched the iPhone. It was a QUANTUM move in improvement that opened up the gap to allow people just like you and me, the opportunity to cut and decrease the time of stress and anxiety and suffering behind the keyboard. – Garrett White
I recently won this two comma club award from Clickfunnels for having a funnel that did over a million dollars in sales. – Adam Woodick